Will the Latest Google Core Ranking Algorithm Update Help My Site?

5 February,2016 Business Advice, SEO Tips No Comment Author: Marie

After series of updates for Panda Algorithm, Google confirmed an update of their core ranking algorithm earlier this year. And just a few weeks ago, webmasters were seeing changes in rankings due to the core ranking algorithm update.

This article covers a brief update of the latest core algorithm update and whether the latest Google Core Ranking Algorithm Update help your site in improving search engine rankings.

Core Algorithm Update by Google

Google has updated its core Algorithm on January 12th this year and website owners have already started experiencing the change in their website rankings. Initially there was confusion whether it is due to a new Panda Update or due to the change in the Core Ranking Algorithm Updates.

But after Google confirmed the modifications in their Core Algorithm Updates and addition of Panda in calculating their Core Algorithm, the confusion got cleared. Webmasters who were waiting for the latest update of Panda were first in confusion that there was a Panda Update which was expected this month.

Later after Google confirmed its core Algorithm update and addition of Panda to its rankings, webmasters now understand the importance of Panda getting into the core Algorithm updates.

Is Google Penguin 4.0 Coming in March 2016?

4 February,2016 What's New No Comment Author: Marie

Attention to all digital marketers and SEO practitioners, this is a news flash that would definitely make your ears clap. So close yet so far but the long wait is finally getting shorter because the most anticipated update of Google Penguin is now coming! But what the great webmaster analyst Gary Illyes is quoted saying:

“The new Penguin update will make webmaster’s life easier a bit and for most people it will make it a delight.”

What’s Hot and New?

Through the years, Penguin it has always been changed and updated for the betterment of SEO and digital marketing experience. It will be your 24/7 friendly SEO tool because it will always be actively updating the algorithms. You know for a fact that spams and cheat tactics are just lurking everywhere around the bush. Therefore, the new update is here to save the day!

In addition to its remarkable features, Penguin maintains fairness by eradicating those non-business links on Google Search Results from their ranks, and helps those legit links in their respective and appropriate rank places. Also, it will conduct extensive monitoring of the links provided to a particular website and will work by instantly detecting spam link profiles. With the new Google disavow tool, it will disavow those spam and cheaters, and retain those good links that legitimately deserves to be retained.

Semantic Search at Its Finest

Using RankBrain, all gathered disavowed files can be collected and be used to generate a specific code that would aid in recognizing spam links through the assignation of a negative value. On the other hand, it could also help in determining the link’s topical relevance. What makes it superior from PageRank is that RankBrain has the ability to give a bonus value. Therefore, it would make the segregation of non-relevant links to the relevant ones easier.

Say Goodbye to Private Blog Networks (PBN)

Manual penalties also run in the digital world. Google sanctions those unnatural links and websites that compromise the anchor text. Last December 2015, it was found out there has been an increasing number of manual penalties. But despite the presence of these escalating figures, they ease their way out by using their PBNs to boost their ranks. These networks will be ended to stop these tech lapses.

Expanding Links

What you did not know about semantic webs is that, it can also result to a wider utilization of unlinked mentions as ranking factors. Hence, it can be concluded that the spreading rumor that Google includes unlinked mentions in Google Search Consoles is true. It clearly shows that ranking signals are being widely utilized.

(Source)

Mobile App Development Trends That Will Dominate this 2016

30 January,2016 Developers, Mobile No Comment Author: Marie

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This is the century of mobile phones, which saw the swift transformation between corded landline phones to cordless mobile phones and then to smart phones and devices. Technology has indeed taken the world by storm. Apart from the smart mobile phones, we have smart televisions, Android gears and the likes. Every year, there is something new coming up in the world of technology. Here is a list of 6 mobile app development trends that are predicted to dominate this 2016.

6. Beacon Technology Will Take to the Front Lines

Beacon aims to bridge the gap between offline and online work. iOS has been working well with Beacon so far and we can expect Google Android to take this up soon. Having said this, industries like the real estate, tourism, education, automobile and the likes can hugely benefit from this technology.

5. All Apps Will Run in the Cloud

2016 comes with a bag of advancements with the Cloud coming together with mobile computing to ensure that the applications can reach out to a larger number of smart devices. This will combine the advantages of cloud computing and mobile computing.

6 Top Programming Languages For Mobile Development

27 January,2016 Developers No Comment Author: Marie

The mobile market has hugely increased in recent times due to extensive use of internet on the mobile phones have put behind the internet traffic of computers. As a result, many of the publishers and developers feel it is better to develop applications for mobiles that can be used on native operating systems of mobile.

But which language should you choose?

This is the most common question that arises about programming language that could be used for mobile app development. With an array of them available at your disposal, the right choice should be based on certain factors. Check out below the 6 Top Programming Languages For Mobile Development.

6.) C#

Just like Apple, Microsoft too has its own Objective-C and this is known as C#. Well, having said that, we don’t really have to say much about it, do we?

With whatever experience we have, we could tell you that it is best if you are able to comprehend how every leading platform does its work. If all you want is to get into coding, do not just stop at one or two programming languages. It’s better if you are acquainted with as many languages as possible.

The Top 7 Online Marketing Trends That Will Dominate 2016

24 January,2016 Business Advice, What's New No Comment Author: Marie

2015 has come to an end and this means a New Year, and possibly new things in the digital marketing word. Here is a list of 7 online marketing trends which will take the marketing to a whole new level this 2016.

7. Mobile Will Completely Dominate Desktop

Last year the Google updated its search engine algorithm; this latest update heavily favors mobile friendly websites and list them on the top of the search engine list. This updated algorithm even favors mobile optimized sites over the desktop web sites. While it is well known that desktop traffic won’t fade away completely, but obviously Google is expecting that mobile web traffic will dominate in 2016.

6. Online Advertising Will Become More Expensive

More and more companies are looking to adopt an online marketing strategy, and in 2016 as demand goes up prices will too.

6 Ways to Boost Traffic to Your Ecommerce Site

21 January,2016 Business Advice, E-Commerce No Comment Author: Marie

If you are a company which is engaged in eCommerce then it is imperative that you boost traffic to your site. Studies and surveys have often shown that an increased traffic will result in an increase in sales. Increasing traffic to your site is really challenging so we have come up with this list of the top 6 overlooked ways to boost traffic to your eCommerce site.

1. Social media campaigns

The best way to boost traffic to your e-commerce site is by getting involved in a social media campaign. This allows you to contact your customer base directly. The best type of social campaign would be the one which has a strong message in it. It is best that you keep your customers engaged and show them that you care about the cause as it can bring in more traffic to your e-commerce site.

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2. Creating a good blog

Content is the bedrock of any eCommerce site and what could be better than to make the customers share their own stories on your blog. Having a content strategy is prevalent in almost 80% of companies which tells you how important it is; but to make them work to your advantage is a different thing. It is best if you can make them talk about the relevance of your products in their life which will make these blogs seem more realistic and honest and will deliver a valuable message.

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3. Promoting your products via Apps and more

There is no better way to promote your products than putting them in an app. There are apps for almost everything imaginable and more of these apps being developed every day. This is why it will be prudent to either develop apps by you or sign up on a site which will help you make your product more visible to the customers.

4. Virtual presentation of your products

It is always advisable to show off your products in real time. This is why we recommend that you make videos of your products and upload them, so your customers can see the products. There are two ways you can employ to publish these videos. The first one is to give third parties like YouTube and others the responsibility to publish it. While, the second one is self-hosting, this is also a powerful method that puts your site on the higher echelons in terms of videos.

5. Buying Domain Name Misspellings

It is better if you can buy misspells for your domains rather than invest in the variations of domains such as .org.net and more. The beauty of misspells is that, suppose you have 5 misspells and they have an average 7 visits per day, then as a result, you will have a total of 35 visits from them in a day. This is a very sound strategy to employ when you are trying to boost traffic for your e-commerce site. (i.e., receive.com common misspellings are receive.com, recive.com)

6. Customer Reviews

According to market surveys, as many as 88% of customers trust online reviews which has prompted most of the companies to have some sort of review receiving mechanisms in their online and offline stores. Therefore, increasing traffic can be made easy if you are being able to convince your customers to write reviews on your e-commerce sites or about their experience with your products and services. (Source)

Looking for eCommerce solutions? Simplio Web Studion can help you with that! Check out more information here.

Top 10 Most Expensive Domains Of All Time

21 January,2016 What's New No Comment Author: Marie

Setting up a website is mostly simple for most people. However, the challenge comes when you are picking a domain name for the site. If you are looking for a domain name that is still unused, it may take you a while.

As you would expect, the best domains are already gone. The single word ones are very popular for obvious reasons. Can you guess how much the owners had to pay for them? The following list of the top 10 most expensive domains of all time may surprise you.

Source: Hackinguniversity.in

Insurance.com – Back in 2010, insurance.com was sold for about 35.6 million dollars making it the most expensive domain to date. Who bought this domain? Well, the same people who acquired insure.com, which is also on this list. QuinStreet was the company behind this outrageous purchase that shook the entire domain market. Although the price tag was also for the content, analysts believe that the main asset was the domain.
VacationRentals.com – This is easily one of the most expensive domains of all time and it easily makes it to the top ten. This transaction took place in 2007 at a cost of a whooping 35 million dollars. The buyer of this domain was none other than the present owner of HomeAway. His admission was that he bought the domain so that he could prevent Expedia from acquiring it. Expedia is a travel website with its headquarters in Washington.
PrivateJet.com – Nations Luxury Transportation, LLC (Nations) acquired privatejet.com for a cool 30 million dollars, making this one of the most expensive domain sales ever. Nations bought the domain name from Don’t Look Media.com, which is a private company, in 2012. What motivated this buy? According to a press release at the time, privatejet.com would be a website of choice for pilots, jet travelers, and brokers. The site would be attracting at least 250,000 visitors per month by December 2012.
Internet.com – Most people would have expected this domain to the priciest; unfortunately, this is not the case. Nevertheless, at 18 million dollars, the domain fetched some good money too. However, the most interesting thing about this domain is the ownership; QuinStreet again! Yet it does not stop there. QuinStreet has gone ahead to acquire JavaScript.com, DatabaseJournal.com, and a host of other popular sites.
Insure.com – As we noted earlier, insure.com was also bought by QuinStreet. It makes it to the top most expensive domains of all time with a worth of 16 million dollars. As you would guess, insurance.com is for insurance purposes. Having been bought at a little more than 1 million dollars by the original owners, the domain was eventually sold to QuinStreet at 16 million dollars in 2009. This was more than ten times the original cost.
Sex.com – With the understanding that sex sells, this industry makes to the list as well. Although the domain sex.com is not at the top of this list, it entered into the Guinness Book of records. This is because it was the most expensive domain-only buy at the time. Clover Holdings Ltd bought this domain from Escom LLC for 13 million dollars in 2010.
Fund.com – Fund.com deals with investment and financial services, just as the name suggests. In a deal brokered in 2008, this domain cost the owner about 9.9 million dollars. Interestingly, the site was still inactive at the time of compiling this list. It is still not yet clear why Clek Media brokered this deal. We can only wait and see what the owner does with this site. Probably it will eventually be sold at an even more staggering price.
Porn.com – Another spicy site also makes the list of top ten most expensive domains in history. Unlike fund.com, this domain is doing very well. The owner bought the domain for 9.5 million dollars back in May, 2007. If you consider all-cash transactions, this was the biggest sale for a domain by 2007.
Diamond.com – If you visit diamond.com, you will be taken to what you would expect from such a site-a center for all forms of diamond rings. A click on one link on the site will take you to bluenile.com where you can customize your ring. At 7.5 million dollars asking price in 2006, diamond.com is definitely one of the biggest domain buys in history.
Beer.com – Beer.com is supposed to be an online marketplace for beer. However, a visit to the site now will show a landing page that is nowhere near to appealing. All the same, beer.com closes the list of 10 most expensive domains courtesy of its 7 million dollars price tag in 2004.

As the amount of money in this list show, the domain name industry is very big. The fact that someone is ready to pay as much as 35.6 million dollars in exchange for a simple name shows how massive the internet is. Considering that billions of people visit these sites daily, the huge prices are somehow justified.

Best Tips on Building a WordPress Website with SEO

14 January,2016 SEO Tips, Wordpress No Comment Author: Marie

In this post, we will be talking about the most efficient, easiest and the most useful tips in creating a WordPress website with SEO.

WordPress is a versatile and easy to use platform. It is already search engine enhanced, however, it is important to understand that there is no such thing as CMS or search engine friendly website.

Eventhough WordPress is a search engine optimized platform, the SEO or Search Engine Optimization work needs to be done to make it more efficient and obtain the best results. We can always choose to switch to WordPress, but this is not an automatic guarantee that our website will move to the top of the search engine results. We need to take help from the SEO guide to make our website’s position in the search engines better.

It sometimes becomes hard for the business owners and the entrepreneurs who have a very little technical knowledge or information about the SEO, to differentiate between ‘search engine friendly’ and search engine optimized’ process. The business also tends to spend a lot of money in the CMS as they believe it to be inclusive of all their SEO needs.

However, WordPress provides a practical platform to start your website. You can incorporate the most effective marketing materials in your website if you are using WordPress and that too with a very little expenditure of cash. This is possible only if you have the skills to manage and get to know the features of WordPress, however, you can learn all of these very easily by studying about it.

Installing an SEO Plug-in is merely the starting point, most of the time, you’ll still need help from a search engine optimization consultant or SEO consultant. To, be precise SEO is a procedure which remains constant, it will be your task to incorporate it with the materials you want to initiate in your promotion.

There is no such thing as a WordPress plug-in that includes all the SEO components.

Search comprehension, understanding of the procedures to enhance the SEO process step by step in your promotion should be the major concern. The SEO professional must be careful to save you from some costly errors which might occur during the process. The professional must be there for you for a long time, whether an employee or a consultant from an agency, he/she must be able to help you in executing the best strategies to get the best results.

You might feel the need of adding some fast- moving pictures in your website. However, flashing submissions are a big no as they can induce convulsions. But again, if you need to add something that quickly flashes on the screen, please make sure that you also give the reader an option to stop it and replay it as many times the user wants to.

These are some quick tips that would help you build a good WordPress website.

(Source)

Top 9 Most Popular Websites Ranked by Alexa

8 January,2016 What's New No Comment Author: Marie

The term Alexa is a buzzword today inside the World Wide Web in the present instances. Their performance is basically determined by search rankings, which in turn influences the particular popularity in addition to the presence on the websites. Your Alexa Ranking is something that the entire world takes a look at. It is not the end, but a lower Alexa ranking is something that people wear like a badge of honor.

Google

For last sixteen years, this word has become a part of our lives. Wherever we are Google connects the world with us and searches the answer for every question we ask. Google Search Engine has become the world’s biggest search engine and has become a synonym for search.

Facebook

Although there were a few websites when Facebook burst onto the scene, but none got as much popularity. Reasons being its cool user interface, privacy settings and the number features offered to the users. The site has undergone various modifications in the past few years and has also been surrounded with controversial headlines. But there is no denial of the fact that in our collection of the most popular websites, Facebook has taken the least time to get this level of popularity.

6 Calls to Action for a Business Blog

1 January,2016 Business Advice No Comment Author: Marie

The ‘call to action’ simply means that your blog is far more than just a simple read and let go. It will help you turn your readers who are anonymous into the leads which are identifiable. Putting a call to action would mean that you want your readers to engage with your blog and benefit from it.

Some of the calls to action are: ‘click the link below to know more’ or say ‘comment in the box below’. The benefit or the engagement that your audience will receive can be conveyed only with the effective ‘call to action’. But before that you must be sure about the result you want to gain from the ‘call to action’ you are trying to engage your readers with. Here are 8 most important and the most effective calls to action advices for you:

Sharing the post on Facebook

This call to action will help you increase the shares of your blog post. The more it will be shared, the more active your blog will get. The social networking sites are the best way to increase your readers and also become popular. After all, the idea behind writing a blog is to convey your ideas to the world. What can be the best way? Isn’t it? Use ‘call to action, such as ‘click on the link below to share the idea with your friends on Facebook’ or ‘click here to share the post on Twitter’. This will also mean that you want everyone to benefit from your blog.

BlogSimplio Labs Blog

Will the Latest Google Core Ranking Algorithm Update Help My Site?

Is Google Penguin 4.0 Coming in March 2016?

Mobile App Development Trends That Will Dominate this 2016

6. Beacon Technology Will Take to the Front Lines

5. All Apps Will Run in the Cloud

6 Top Programming Languages For Mobile Development

6.) C#

The Top 7 Online Marketing Trends That Will Dominate 2016

6 Ways to Boost Traffic to Your Ecommerce Site

Top 10 Most Expensive Domains Of All Time

Best Tips on Building a WordPress Website with SEO

Top 9 Most Popular Websites Ranked by Alexa

6 Calls to Action for a Business Blog

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