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Web Design Terms You Need to Know (Part 2)

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Web design has always been an ever advancing subject. With the new trends that keep on emerging every now and then, web design is a tough subject to make a pace with. And even tougher is the web design terminology that keeps on adding new jargons every day. Let’s talk about a few such web design terms.

  • Responsive


You might be thinking what could the website design respond to, after all? But you should know that the website must be responsive to the kind of device it is viewed on. We are living in the era wherein the usage of tablets and smartphones are consistently on the rise. Hence, it is very imperative that your website design must have a responsive design as well that is compatible with any kind of device the site is opened on. This is one thing you should mind while you are designing your website.

  • Flat Design

Operativnik Flat Website Design by Felix Baky

Well, this is quite simple. The flat design endorses the philosophy of optimum functionality with simplicity. In correspondence with its literary sense, flat design is actually flat and does not have the depth of dimensions. Rather than involving design elements that seem like you can reach out to them and grab them, the flat design travels back to the primitive age wherein the designs just had bright colors, simple texts and primitive shapes and basic icons.

  • Skeuomorphism


This is a complicated word but rest assured it is most certainly an important word. You could call this as an antonym to the Flat design as it does exactly opposite to what the flat design does. Do you remember the old design of Apple’s iOS that had real life designs? The Newsstand, the Calendar, the compass and so on? That is what Skeuomorphism is all about. It has been popular for a long time now and is on the verge of its extinction.

  • Metro Design


It is also called as the Microsoft Design Language. This design was introduced by Microsoft itself and is used on many products that belong to them. The design took its inspiration from transportation signs and aims to achieve the same visual clarity that the latter provides. This design has a key motto to offer a design space that has an interface which is action oriented than look like a canvas of picturesque art.

  • Masonry Grid


This layout design gained its popularity after the Pinterest achieved success. This design follows the style of parallel fitting of pieces of content into the grids which do not have any kind of symmetry. This style results in uneven positioning of grids which manages to maintain a neat and an organized look.

If you have missed reading the part 1 of our Web Design Terms You Need to Know series, you can do so by going to this link: https://www.simpliowebstudio.com/web-design-terms-you-need-to-know/

Things People Absolutely Hate about Your Website

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In the 21st century, putting up a website is not that big a deal but making it likable and maintaining a steady flow of traffic is the hard part. The important thing to remember here is that the likability of the website is what is going to determine the fate of the website; so getting rid of things people don’t like about our website should be your topmost priority. It is, for this reason, we will look at the things that people usually hate about a website.

  1. One dimensional website

When we are talking about one dimension here, we are not talking about graphics or style of the website. If your website is such that it can only be accessed via a desktop then be ready to get a substantial amount of online glaring because that is being one dimensional. Almost everyone now has a smartphone and if your website is not optimized for people visiting it through their phones, then you will observe a prominent dip in your overall traffic which is something you wouldn’t want to see. You have to understand that people don’t really have time to zoom into your pictures to understand their meaning or note your number from the site to call you; so making sure that the user experience of mobile users is amicable.

  1. Too many pop ups

Another thing that can really annoy people is pop ups. No one would like to see an advertisement pop up right when they are reading something important on your website.  You have to make sure that there is a degree of moderation when it comes to pop-ups. You can introduce ideas like a slide in CTAs which are considered far less annoying than your standard pop-up page.

  1. Loading speed

Ever wondered how you felt when you wanted to see a video and it took ages to load? This is exactly how your visitors feel when your website takes too long to load. Remember, people online have the attention span of a baby and they can decide whether your website is good enough in as less as 10 seconds. So you have to understand that if you make them wait a little too long, then will find another website which is sure to dent your conversion rate. Here, optimizing your websites is the need of the hour, so try avoiding complicated codes, large images, videos, to get a better loading speed.

  1. Navigational issues

Patience is key but that doesn’t apply to your visitors as they want to know all that is to know about your website in no time. It is for this reason that you have to make it absolutely clear of where they need to go to get what they need. It is a fact that that they are not patient enough to dig through all your web pages to find out what they want. In layman’s terms, they need to be spoon-fed, so guiding them as far as navigation is concerned is something that can bring you good results.

4 New Web Design Trends for the Year 2016

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Trends are always changing and this is true even in the case of web designs. Designs ensure that your website looks good. The designing could enhance or spoil the user experience. Web users would certainly leave a website which is hard to navigate, hard to use or just irritating to their eyes. Homepage design could be very crucial.

Though users may land upon your website through other pages, your homepage is where they first land up. Not only will this design create a tone for your whole site but is also a great chance of establishing your identity and your brand identity. So check out what is new this year when it comes to web design trends.

  • Photos are great!

Professionals, photographers and artists in the industry of beauty have always had photo stacked websites. But amid the new quick rise in the resolution quality of the screen in basest of the devices, the hike in internet speeds, and popularity of picture apps like Aviary and Instagram, large images are omnipresent now. Websites across all businesses now make use of big images at the top of the site’s home screen. It would flaunt the product, set a perfect mood, and introduce those behind the products. All in all, such images only serve a single purpose which is to grab the user’s attraction and have them involved.

  • Subtle movements

Tech advances in broadband speeds and impulses like maintaining the user’s attention intact have turned it into a possibility for sites to use scrolling, animation and many other effects to instill interest. Elements which are given animation while the user hovers above them could actually enhance the call to action. This is because it will make it sure that something would happen when clicked on it. It is vital that you know how to use them sparingly relatively; you wouldn’t want the whole site jiggling and wiggling. For instance, parallax scrolling which is an effect that creates impression of layers and depth looks great but would also make a few feel nauseated with it. Hence include animations wisely

  • Simplified style

All elements like glossy buttons, gradient colors, and beveled edges are getting old. Sites are now moving to more flat designs. This look is cleaner, simpler and highly minimalist that websites have appeared earlier. Google is being such aesthetic along with design guidelines which they have created known as material design. The search engines provide elaborate tutorials about everything from typography to color theory to aid designers in understanding better how to create effective websites. Use of such icons is another domain where flat designs have actually made a great impact.

  • Fancy fonts for enhanced creativity

Typography on websites has come a really long way. You have many fonts to use than just courier or arial font. The largest difference maker is the extensive fonts that are web based. Though fonts like arial and courier are good in their own way, new web fonts are really booming and are used to enhance creativity in the websites.

So which web design trend are you going to follow? Let us know in comments.

Clever Logos with Hidden Meanings (Part 2)

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Logos are designed keeping in mind various factors and considerations. A lot goes behind the scenes when a logo is developed. Last time, we posted the first part of these logos with hidden meanings. Here we bring to you the second part of our list. Check them out below!



The logo of Google has got 4 primary colors that are arranged in a row which is later fragmented through secondary colors. This idea was totally intentional. Google wanted to make it evident that they don’t follow the rules. Besides, they also want to show they are playful as they haven’t made the symbol look bulky. For that, they just made use of simple colors and letters.



The logo of IBM, too, has got hidden message that is there for the world to see. Those white lines which pass through the logo present the appearance that an equal sign has, which is at the right corner to the bottom. This represents equality.



The old logo of the Pepsi is a circle with red and blue color and has got a white curved line passing through the diameter. However, they new logo of the Pepsi is also quite famous now and has cost the company one million dollars. They teamed with Arnell Associates to make the logo. Pepsi has to spend millions rebranding everything. It was called a spectacular design strategy. The new logo is a kind of a Day Vinci Code. The logo is inspired from the Renaissance, Feng Shui, Geodynamo of earth, the Theory of Relativity and a lot of other stuff.



Tositos is too much popular. The two Ts in the middle depict two friends who are sharing few tortilla chips along with salsa.



The blank space that is in the logo which is an E in the lower case is nothing but an elephant trunk!

Hope for African Children Initiative logo

Hope for African Children Initiative

The moment you look at the logo, it just looks like an African map. But when you look at it closely, you will see that a child and an adult are facing one another.



We all love these chocolates don’t we? And we never actually took time to observe the awesomeness of the logo. The logo is of a mountain which has got snow over it, which is shown by the white space. But take a closer look and you will find a polar bear on it. This is because Toblerone originated in Bern, Switzerland that is popularly known as the city of bears.



The G in the Goodwill is nothing but a smiling face. Awesome! Isn’t it?


Spartan Golf Club

This logo is totally genius. If you look at the logo in a way, it looks like a helmet of a Spartan. If you view it in another way, it is a Golfer who has taken a swing.



The products of Unilever are so versatile that at times it is difficult to maintain a track of all their products. To our fortune, all the symbols in the logo stands for all products they produce.

8 Web Design Trends to Watch In 2016

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If there is anything true about web designs, it is that these web designs are always evolving. Web designs are dynamic. Due to this ever changing characteristic, it could be a challenge to stay updated with latest design trends. User experience has been the core focus of many of the web design trends that are relevant. Creating a content which is accessible, responsive and easy to use will increase the user satisfaction. The web design trends that are going to emerge this year are going to perfect the user experience. We listed down a few!

1) Hero images

One of the prominent ways of grabbing the attention of the user is an appealing image. A high-quality image along with a call to action which compels the users to involve in sales increases conversions. Hence, having an image that acts as a protagonist to your website will only help you in getting more and more customers. An good example of this design technique is the portfolio of Andrew Elsass.


2) Material design

The style language of the material design of the Google is the next step towards the craze for flat designs. Material design provides more depth to those flat designs by including shadows and lights, while also featuring layouts that are grid based, and also having responsive animations.

Photo credit: Angular

Photo credit: Angular

3) Typography

Minimal as well streamlined designs let typefaces turn dramatic and thereby have a powerful impact. Calligraphic fonts that are artistic are emerging popular as they feel personal as well as tangible.

Photo Credit: worldchess.com

Photo Credit: worldchess.com

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Which Presidential Candidate has the Best Campaign Website?

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When the Presidential elections are around the corner, there are a number of aspects we have to focus on and compare: which candidate has the best economic policies, healthcare policies and the likes. But there is one really interesting point to note here. Which presidential candidate has the best campaign website? The quality of the candidate’s website speaks volumes about the candidate in question. This is, basically, the hub of online campaigning and everyone has to get this absolutely right.

However, presidential campaign websites are not a new thing. They have been doing the rounds for the last 20 years ever since their inception by Bob Dole. Let us now see what the different presidential campaign websites offer us.

Marco Rubio


Website URL: https://marcorubio.com/
Tagline: A New American Century
At first glance, the website for Marco seems impressive and pretty much well balanced. So, this gives a good first impression. However, a little into the website, we encounter a series of pictures and videos that overcrowd the space, mainly because of their irregular shapes and sizes. There are also different caption bars varying in colors between red and blue. So, the best thing to do here is to organize the content in a more regular and eye pleasing manner with a much more simplified visual design.

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6 Dreadful Design Mistakes to Avoid in Website Design

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SEO restricts the creativity of the designers, and thus web designers ignore SEO while web designing! But if SEO is ignored, your beautiful web design will just go to waste when you don’t have visitors to your site at all. Do not hope for free traffic from search engines if you have not followed the standard guidelines of a webmaster to make sure the visitor gets a good user experience.

We list 6 dreadful design mistakes to avoid in web designing, so that your website isn’t lost in rankings of the search.

1) Putting valuable information on images


It is quite obvious that search engines understand the text content. Though serving images, podcasts or videos to the audience engages them, your main motive must be drawing audience to them first. Search engines look for keywords in important locations. The most vital content of your website might be ignored if you have put them in images or flash files. Try and use text to display essential names, links or contents. Do not make the mistake of replacing the text headers with pictures. The best way to practice using images is to include the keywords in the images’ alt texts.

2) Ignoring the visitors on mobile


Consumers spend around 69% of the time on smart phones. Hence, you must ensure that your website is responsive to the mobile audience as well. Though the responsive design of the website isn’t mainly a ranking factor, it is recommended by Google to the webmasters to turn their sites into a mobile friendly one. A design that is responsive will provide a consistent experience to the users on all devices. It will also increase the engagement of the audience in your website.

3) 404 page


You would not wish to lose the audience who would have entered a wrong URL or have opened a broken link given on your website. You might want to give a good experience even to such audience hoping they will reminisce your brand later. You would have also designed a good looking 404 page. However, you would have forgotten to provide a link back to your page. This might seem a tiny issue and web masters tend to miss it quite often. This can lead to loss of rankings on the search engine.

4) Unwanted pop up ads


These ads will not be indexed by the search engines. They aren’t even actually a portion of work plate of the designer. Such intrusive ads might compel the users to hit the close button the moment they pop up. That is the reason Google chrome blocks them by default. However, they still make it to the mainstream usage because of extraordinary results they get.

5) Using too many frames or flash


Flash can be attractive visually, but search engines do not index them. A home page designed on flash can be one of the biggest blunders in SEO. 78% of users say that they dislike flash. You should not be using flash even in vital aspects of your website as it can affect usability of the website.

6) Filling up the webpage


All those visually attractive animations, graphics, widgets and redundant codes will result in slower loading of the page. Besides being a bad experience for users, they are also one of the essential factors in deciding search engine rankings. Avoid stacking your web page with such images.


11 Resources for Logo Designers

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Getting help from online resources is a good way to improve your logo designing skills. Check out the following top logo designers resources. These resources will provide you with advice and inspiration that will be helpful in designing logos.

  1. Logoed

Logoed hosts a collection of logo designs. It is a single page site. It contains a huge number of logo designs in its archives. The beautiful logos are arranged in an easy to view manner.

  1. Logospire

Logospire is a great site with an intuitive UI. It is easy to navigate. It displays many brilliant designs that can form your inspiration. It shows 12 projects per page. There are 14 such pages available in Logospire.

  1. Brand new

Brand new is actually more than just a logo resource. It is an upcoming graphic design enterprise. It gives advice for the brand identity development. It provides information on the latest design trends and gives valuable opinions. It also has archives of good logo designs. Continue reading