oDesk is now Upwork Overall rating: ★★★★★ 5 based on 23 reviews
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oDesk is now Upwork

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The new and improve oDesk is here and they have a new name too – Introducing Upwork, a new name, and also a new platform for connecting you with great jobs, faster and more easily than ever before.

In Upwork, you’ll see a familiar oDesk functionality and your existing profile but with a lighter and more mobile-friendly design.

There are also a few surprises including the:

  1. New messaging tools for faster collaboration
  2. A new mobile app for iPhone and Android
  3. A new Hiring Hub with helpful ideas, articles and guides



Upwork Mobile App


In the coming months, Upwork promises to focus on four areas of innovation:

  • Faster hiring – Upwork is making it easier for freelancers to update their availability and for businesses to find, interview and select freelancers who are ready to work right away.
  • Better collaboration – Upwork is introducing a new messaging experience will include chat and video, plug into your favorite services, and organize conversations into chat rooms. Plus, you’ll be able to communicate with your teams through native Android and iPhone apps.
  • Larger teams – Shared team workspaces will make it easier for multiple freelancers and clients to collaborate. Businesses can create and engage large freelance teams quickly, safely, and in compliance with Upwork Enterprise.
  • Professional growth – Upwork will be a platform where independent professionals can thrive. With access to work history stats, the ability to earn Top Rated status, and information on high-demand skills, freelancers will have the tools to get more and better jobs.

The company also introduces a new CEO, Stephane Kasriel, who is a former head of product development.

oDesk users have mixed reactions with the change of name and with the change of the website design – some loved it, and some don’t.

You can begin experiencing the new platform today by going to upwork.com and let us know which one you think is better, the old oDesk or the all-new Upwork.


Source: Upwork Blog

Is Twitter Telling Celebrities To Ditch Meerkat?

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Fierce competition prevails in social media.Twitter is a micro blog site. It has spearheaded micro blogging. Most of its users are celebrities. With small micro messages, it captivated big markets. Celebrities with a busy lifestyle can send quick short messages. They enchant their fans by texting on Twitter. They engage them by being active on Twitter. Happening news can be announced. It brings in a quick note as easy as an SMS. Its versatility on mobile devices makes it much adorable. Since inception, Twitter has become a buzz word. Its text messaging is much faster than any other social sites.

The Tough Fight Between Twitter And Meerkat Is On!

Twitter acquired Periscope for video streaming. Since then it has been promoting it aggressively. It is waging an open war with the competition. Its competitor Meerkat is a victim of Twitter marketing. Twitter asks its celebrities to use its live streaming service. Further, it is vocal to ask them to stop using Meerkat. The social streaming is a battle field. It has many players trying to eat the pie. Twitter with Periscope want to beat down Meerkat. It even reaches to the extent of stopping its Amplify service on Meerkat. It strives down to the monopoly road of its streaming and tweeting service. Twitter pushes its customers to shut downthe Meerkat usage. It strategizes Meerkat as a dying streaming service. It enables its positioning for celebrities and publishers to launch using Periscope.

Meerkat on the other hand is a tough competitor for Twitter. It has been attracting twitter customers to its live streaming service. Meerkat app is being rejuvenated to make the streaming faster and better. This aims in stiffening the competition with Twitter. As the battle goes on, the statistics reveal that Twitter is winning the race. On the Apple platform, Twitter has seen a 0.3% growth than Meerkat 0.2% reach to the users. This market is captivated in the last quarter. Twitter with its aggressive reach to customers, is winning the streaming market. Twitter has been roping content to win this race. It entices various resources from marketing, engineering and industries. It is poised to throw content to its streaming service to take on Meerkat.

Meerkat’s response so far has been lukewarm. It has been launching anti tactic strategy to defend its position. It is not as aggressive as Twitter. Further Twitter’s social reach outperforms Meerkat’s service. Social content is far reaching than video streaming. Twitter with is content streaming is geared to pin itself. Twitter went to the extent of cutting off Meerkat from its social graph. While Twitter and Meerkat heads on to take the streaming race, they have to deal with other competitors. Video streaming like YouNow is widely prevalent. Most of the celebrities use YouNow to broadcast their contents. Capturing the pie from the established competitors will be a tough game for both Twitter and Meerkat. Twitter is banking on its video strategy to steer its growth. And periscope is a great potential for it to boost its revenues. This also has given Twitter a facelift from the traditional textual sharing to visual sharing. With its change in sharing strategy, Twitter is positioned to take on the world and not just Meerkat.


Source: TechCrunch

LinkedIn Elevate App

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LinkedIn is a social media platform. It connects professionals across industries. It’s rich in networking. Its references serve as a tool to hire professionals. It is used by large corporations. It has grown enormously to a near 350 million users. It lets the professionals share content. The content is shared in their network. It brings the knowledge-base to the professionals. It lets its users share many types of content. It has set a social platform for professionals from multiple domains. It is more unique. It targets B2B rather than the B2C models. It lets corporations promote their content. They also promote services on its site. It lets them attract talents. It endorses the skills to perform the job. It enables the companies to promote their products. It helps them to reach out to other businesses for partnerships. Its revenue has grown manifold. It’s steering its B2B strategy for growth.  It has contributed to the companies. It helps transform their employees to share the knowledge. It brings in a greater benefit. This is achieved by sharing information. It is useful to marketing professionals and analysts.

What Elevate is all about?

It continuously revises its business growth strategy. LinkedIn reaches into new areas. It acquires new avenues of businesses to foster its growth. It has been diverted to a social media management business. Its acquisition of companies caters to most of its content management businesses. Elevate is one such acquisition. It puts LinkedIn in limelight of content. Elevate aims to let the users share articles. It is based on user profiles, preferences and prediction algorithms. It is based on services such as Newsle and Pulse. It transforms the mind of a professional. It builds into vast library. It helps sharing of common articles. It also helps to share blog posts and other reports. They are much used in marketing analysis. The beauty of the elevate app is that it caters to many domains. It enhances the professional community to benefit a lot. It aims to get knowledge by giving it.

It comes with eccentric features. Seamless sharing is one of them. It enables content to be shared across devices and multiple mobile platforms. This lets professionals on iOS, Android and Blackberry platforms to seamlessly share. They provide perceptions of the articles that impart the need. Its extensible feature includes sharing on other social media sites. They include as Twitter and Facebook. By integrating this app into other social sites, the users become social professionals. This has proven that we witness an information revolution. What becomes more of interest in sharing is the analytics part. The LinkedIn Elevate App provides deeper insights into the analytics. The analytics are useful to the companies. They can see the number of views per article. They can view most preferred article. It provides ranking of information. It provides re-sharing count of articles. The users can see comments and reviews. It is vital for marketing geeks. It helps to collect a consumer survey before they go bang with a product launch. These analytics help the Human resourcing firms. They can view their job posts views. They can see the demand in a certain industry. It gives a trend of the salary and compensation for certain skillsets. They can act accordingly.

Elevate is certainly a great app. LinkedIn has integrated it in its ecosystem. It aims to elevate the knowledge of the employees. It is geared to raise the social connection of companies and professionals.

Source: techCrunch

Google’s Mobile-Friendly Update

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Credit: mobilemixed.com

Credit: mobilemixed.com

More and more people around the globe are shifting to mobile gadgets such as smartphones or tablets to access the internet. Let’s face it; these mobile devices are a lot cheaper than its predecessors, like laptops and PCs.  Aside from being affordable, the reason why it is advancing in the market is it is portable. This is also partnered with the cheaper data plan alternatives offered to its users. Now, people can move around and still keep in touch with what’s online. They can also work while commuting to the office or can finish homework while sitting in cafe. This is also why a lot restaurants and coffee shops offer free WIFI to its customers. It is now part of its service.

For this reason Google, the leader in search engine optimization, has released a statement that on the 21st of April its search engine algorithms will launch new changes.  These changes gear toward prioritizing websites that are mobile-friendly.


What does mobile friendly mean?

Mobile friendly means that websites are configured in such a way that is clearly viewed using a tablet or smartphone. The website’s interface automatically sets according to the screen size of the gadget and so the entire interface of the website can be seen on the screen.  There is no need to minimize or maximize the screen.  Unlike other websites that are not configured to mobile gadgets, mobile friendly websites usually have an option at the bottom of the page that links to the desktop version or mobile version.

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Miami Art Events for April 2015

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It’s a pretty exciting April for Miami; tons of events will be held all around the city this month. Here are some of the coolest Miami Art Events that are about to start or has already started.

Haitian Museum: Haiti Contemporary- “Les Jacmelien IV”
Date: Dec 04 2014 – Apr 10 2015
Location & Contact:
Haitian Heritage Museum
4141 NE 2nd Ave.
Miami 33137

Internationally-renowned Haitian American artist Charles Philippe Jean-Pierre known for his dynamic blend of vibrant graffiti, folk, graphics, and multimedia will feature his neo, and abstract expressionism series in a solo exhibition at the Haitian Heritage Museum show entitled “Haiti Contemporary- “les Jacmelien IV” during Art Basel week.

Deering Estate Festival of The Arts Plus One Exhibition
Date:  Apr 11 2015 – Apr 11 2015 (art Events)
Location & Contact:
Deering Estate At Cutler
16701 SW  72nd Ave.
Miami 33157

Leading curators, gallerists and working artists in the South Florida arts community invite a guest collaborator to create site specific works and performances. Features Deering estate artists in residence,FIU honors college “inhabiting other lives,” and performances by Michelle Grant Murray and pioneer winter. Exhibit on display through May 20, 2015. 3:30 – 10 p.m.

Artlab @ The Lowe- Conquest And Coexistence: The Cultural Synthesis Of Spanish Colonial Art
Date:  May 16 2014 – Apr 12 2015 (Museum Exhibit)
Location & Contact:
Lowe Art Museum, University Of Miami
1301 Stanford Drive
Coral Gables 33146
305 284-3621

This exhibition explores the unique cultural synthesis forged in the Americas as the result of coexistence between Spanish colonizers and local populations and the processes of dialogue and negotiation, cooperation and resistance that defined the formation of Spanish colonial visual culture.

Vik Muniz: Poetics Of Perception
Date:  Feb 07 2015 – Apr 19 2015 (art Events)
Location & Contact:
The Lowe Art Museum, University Of Miami
1301 Stanford Drive
Coral Gables, Fl 33146

Internationally recognized for his startling use of materials, the Brazilian-born artist Vik Muniz creates stunning images while interrogating the history of art and visual reproduction. By employing diverse objects such as toys, diamonds, garbage, and magazine clippings, the artist creates tableaux, which are preserved through photographic reproduction. Attuned to the history of image-making, Muniz’s complex compositions investigate the nature of visual cognition, and promise to engage and inspire.

Viernes Culturales Arts And Culture Festival
Date: Apr 24, 2015 – Apr 24, 2015 (art Events)
Location & Contact:
Along Southwest 8th Street from 13th To 17th Avenues
Miami 33135

Viernes Culturales/cultural Fridays Is An Arts & Culture Street Festival/gallery Stroll In Little Havana. Enjoy Fine Art Galleries, Local Restaurants And Live Music In Domino Plaza (SW 8th Street And 15th Avenue). 6:30 To 11 P.m.

Facebook Acquires Shopping Search Engine, TheFind

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Facebook has finally announced its procurement of the consumer driven website, TheFind, on March 13, 2015. This recent purchase has just proved the new direction that Facebook is heading to – connecting people to products. This is a bold move that might just help the eCommerce sector all around the world. Just imagine a billion people being linked to the products that they wish to buy at the best price available.

TheFind also announced through their website of the changes that will happen on that same Friday. The title of the announcement was clear and direct to the point. It states, “We are joining Facebook!” When TheFind was originally launched in 2006, its vision was to provide a search engine that linked consumers to different eCommerce websites and enabled consumers to compare prices. TheFind’s search engine also had a geographical locator that will automatically link consumers to products that are sold locally. Now that Facebook has purchased TheFind, the latter’s search engine will cease to exist and instead transition to Facebook through its ads. Thus the announcement at TheFind’s website, “Key members of our team are joining the company and will be working hard to integrate our technology to make the ads you see on Facebook every day better and more relevant to you.”


The promise to connect people to products will now be made true through the Facebook ads. Each personal Facebook account will have featured Facebook ads that are directly connected to TheFind’s product finder. The Facebook ads that will appear on every Facebook account will be dependent on the Facebook likes the account owner has clicked on. In effect, every Facebook account will have personalized Facebook ads according to the user’s interests. This is actually very smart of Facebook. What they are trying to figure out now is how to make the system work with no glitches. Facebook has actually been trying to perform some tests regarding online purchases and online credits. This dates as far back as July 2014, but never did Facebook make any huge step towards eCommerce until almost a year after.

Everyone is now anticipating the new changes that will soon unfold in Facebook. Analysts predict that this move will really boost both local and international retailing companies. It will likewise change the mindset of Facebook users from being purely social to something commercial. People now will spend the same amount of time on Facebook but will transition from who’s available online to what’s available online. Soon this online marketing scheme will evolve to an offline scheme, which will enable people to see what’s available even if they do not have a direct connection online.

It is going to be an exciting year for Facebook which has yet again set another milestone in the digital world. It does continue to rebrand and reshape which will make its competitors stay on their toes. It is really true that Facebook is the current leader in terms of online innovation and it will surely stay at pole position in the coming years to come.

Images: hngn.com, venturebeat.com

Twitter Buys Periscope

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March has been a month when giant website bigwigs bought out smaller yet upcoming websites or apps.  Twitter has been one of those bigwigs.  Recently, it has been announced by Twitter of its purchase of Periscope, a new livestream video application.


It has been assumed that the former’s purchase of the latter is to respond to the fast-growing competitor, Meerkat.  Until now, no announcement of how much the deal between the two companies has been made. However it has been confirmed that the actual purchase really took place maybe even earlier than March.  Some reports even say that the purchase dates back January 2015.

In a post written by Twitter’s product Vice President, Kevin Weil, he tweeted “Excited to officially welcome @periscopeco to the Twitter team. Can’t wait for everyone to see what they’ve built!”  Kevin Weil tweeted this on the same day both parties announced of the big union which was on March 13, 2015. On the very same day, Periscope also announced via Twitter that states “You may have heard some news. It involves a blue bird.”  Oddly, this was also the same day when Facebook announced of its recent purchase as well.  What a big day for these two social media big shots!

Speculations as to why Twitter has not purchased the more known and more up and coming application, Meerkat, are yet to be answered by Twitter. Nevertheless everyone is looking forward to the official launch of Periscope vis-a-vis it’s tie up with Twitter. Twitter users are now expecting to be able to upload longer livestreamed videos and allow their friends to view and react to it.   The upside of Periscope over Meerkat is that videos uploaded through Periscope are saved even for later viewing, while videos uploaded via Meerkat must be viewed live. Once you pass the chance to see it, you can no longer view it again.


Ultimately, Twitter shows the social media world that it is still very much present and strong. Also, they want the world to know of the direction that they are taking. Not too long ago Twitter bought Vine, which is a similar yet much limited product to Periscope. Despite its limitations, it became an instant hit especially to the younger demographics. Now with their purchase of Periscope, Twitter is taking a giant leap towards livestreamed videos. We can only expect a larger reception from all Twitter users around the globe.

Some have given positive reactions to this purchase while others are still keeping raising their eyebrows. Whatever the reactions have been, it is pretty certain that Twitter will make this new purchase work and will make it even stronger; although Twitter still has a big chunk of work to do because Periscope is still in beta. This means that they have to create a new technology if they want Periscope to be directly linked to Twitter.

Otherwise, it can just be left in beta but Periscope has to thrive on its own like the previous purchase Vine. Let’s wait for what Twitter has to announce soon.

Amazon Begins Webstore Phaseout

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James Bezos, the founder and CEO of Amazon, has received quite a number of accolades for the success of his eCommerce brainchild Amazon.com in 1994. Not long after the boom of his online bookstore business, James quickly branched out his business and opened his doors to third party suppliers. After 16 years of leading the eCommerce niche, Amazon has yet again launched a new online innovation –  the Amazon Webstore. Catering to small and medium sized business, Amazon Webstore is a cheap solution to achieve online success.  For just $79 per month and less than 3% of sales charges, small to medium sized business owners can put the fate of their website and products on the hands of the giant.

With just barely 5 years of operations, things starting spiralling down for Amazon Webstore clients which led Amazon to the decision of slowly phasing out Amazon Webstore.

Even on their website the announcement was straightforward: The Amazon Webstore service, an eCommerce solution to build your standalone website, is no longer available new sellers. If you are a current Webstore seller and have questions or need assistance, please visit our FAQs or contact us.”

Credit: zdnet.com

Credit: zdnet.com

That announcement alone signals an end to what was supposed to be the ‘light at the end of the tunnel’ for small to medium sized business owners.

For current Webstore sellers, Amazon sent them an email stating that the sellers will be given a 15-month window to transfer to another similar platform. In addition, Amazon Webstore vows to assist current Webstore sellers transition to other similar platforms.  A Webstore seller, MarketingLand.com, said it has received a nemail from Amazon Webstore stating that the online platform will end its operations on July 1, 2016. Furthermore, Amazon Webstore encourages sellers to prepare for the inevitable change and to start exporting their data to the new platform they are transferring to.

Interestingly there have been mixed reactions towards the closing of Amazon Webstore from the sellers’ point of view. Some sellers feel that ‘it is just about time’ that Amazon Webstore stop operations while other sellers are still at a loss of what step to take.  According Peter Sheldon, an eCommerce analyst, Amazon Webstore is just sucking the life out of small-medium sized businesses. He said that since all the products sold by the Webstore sellers appear in one big platform, the small sellers do have a hard time gaining leverage over big players, such as Amazon itself.  Buyers usually choose the cheaper yet similar product which almost always is offered by Amazon and not by the small sellers.  The underlying message being sent across here is that Amazon just stepped on the small feet of these sellers to gain that competitive advantage.

Whatever the real reason is behind the closure of Amazon Webstore one thing remains clear –  the more than $30B value of Amazon was not even dented by the letdown of one of its by-products. Closing Amazon Webstore might even do well for both Amazon and the small-medium sized businesses. It will be good for Amazon because it can reassign budget spent from Amazon Webstore to another more profitable branch of Amazon. Moreover, it will be good for the small players because it can learn to stand on its own and innovate independently instead of just putting their business’s fate on the hands of another company.

80% Of HTTPS URLs Not Displaying In Google’s Search Results

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Credits: blog.combell.com

Credits: blog.combell.com

Lately, there was a new small-scale analysis done and it showed that over 80 percent of the HTTPS URLs do not show up in search results in Google. This statement was revealed by Gary Illyes, who is a Google webmaster trends analyst. Many of these HTTPS URLS are actually eligible for indexing and yet they are displayed as HTTP URLS due webmaster configuration.

  • Illyes added that it is not possible for the URL to become canonical simply because the site owners do not give information about them. Additionally, it was reported that site users use HTTP versions in the sitemap files, in the rel-alternate-hreflang and rel-canonical elements, even if HTTPs variant works really fine. He also recommended using HTTPS if the site supports them since Google has given ranking to HTTPs since August.
  • Illyes also shared a simple analysis that Google used on HTTPS URLs. The analysis proved that 80 percent of these HTTPS URLs were indeed eligible for Google search result listings. He explained further though, that these were not included because of the canonicalization of the HTTP version by the webmaster. It was not reported though if that was accidental or done on purpose.

It is Google’s intention to show the HTTPS variant, although if one want the Http version to be communicated Google instead, it is also possible. The configuration is the main reason why 80 percent of the eligible HTTPS URLs are not shown in Google search result listings. Again it was emphasized that it was not Google’s fault that HTTP version still shows.

To further explain this issue it is best to understand that the recent analysis performed showing that over 80 percent of HTTPS URLs being eligible for indexing (meaning these have no noindex and no crawl issues, thus all is good) cannot be canonicalized because the site owners do not tell Google about them. Again site owners are just using the HTTP version even if the HTTPS URLs version is working just fine.

This could only mean that the choice is actually on the website owners. All they need to do is to let Google know more about their HTTPS URLs and then everything will be alright. When this happens, the 80 percent of HTTPS URLs not showing on Google search result listings before are going to be canonicalized so that they will show on the search engine’s result.


Source: Search Engine Land


10 Web Productivity Tools That’ll Maximize Your Efficiency

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We live in a fast-paced world.  There are just so much things to do with such so little time! We all need the extra help we can get in order to accomplish what needs to be done.  The good news is there are loads of software tools that can aid us with our everyday tasks.  Now, efficiency is within reach!


If you are the type of person who tends to lounge doing unnecessary things or obsess too much doing one task, then you need a tool that will remind you of your daily efficiency.  Yast can be the answer to your problem.  It is a tool that helps you track the time you spend on various activities may it be connected with your work or plain leisure.  All you need to do is sign up for free and you can enjoy its wonderful features like plotting a chart on how fruitful your day is.


Another important tool that busy professionals need is one that keeps track of daily schedules.  Doodle.com is a virtual assistant that does not only keep track of your daily schedule but also automatically tells you when you are free to schedule your next meeting.  What’s also cool about this tool is you can connect your schedule with other business partners to easily coordinate when your meetings can be set.  All these features can be used for free.  Who said having an assistant is expensive?


Now that your daily schedule is set, it is time to promote your business. An easy yet cheap way to do this is to use Getresponse.  This tool helps create colourful newsletters that may contain new products or new promotions that your business offers.  With Getresponse, you can automatically send out newsletters to your target clients via email and track their responses easily.  Your newsletter can also be linked to your Facebook and Twitter accounts for more views.


Another popular favourite when it comes to productivity tools is Evernote. It is an application that syncs with computers and phones to save all files to a cloud. Evernote makes jotting down ideas easier before they are forgotten. Evernote has a lot of features like being able to jot down notes, take photos of whiteboards, record voice memos and organize everything right on the comfort of your phone.


If you have clients across the state or abroad that you need to meet with, then you can use Uberconference.  This tool allows you to make a conference call with up to ten people for free.  The calls can be recorded and can be played back for documentation purposes.


When you need to constantly exchange written documents with clients across the state or abroad, then you can access Hellofax.  This tool allows you to transmit and accept fax messages online. This can save you from using thermal paper because you do not need to print out written documents.  All these documents can be seen online.  Hellofax can also save a lot of time because you can send to multiple recipients at one click.  Finally, all documents you receive are automatically saved to your cloud device so you do not need to worry about your hard drive capacity.


Another way to share documents and files without loading your hard drive is by using Dropbox.  This tool securely stores and safely shares your important files with your clients or colleagues.  Files saved in Dropbox can easily be accessed from any computer or mobile devices which mean you do not need to bring your external drive wherever you go.


If you need to create a document and save it online, it is best to use Googledocs.  This tool lets you create and manage a document file that can also be accessed by multiple users in their remote locations.  It is best to use this tool when you manage a team from different locations.


Social media has played a big role in brand marketing, and it’ll be quite tasking to do live posting on these accounts if you have not only 1 or 2 but many accounts to post into. This is where scheduling the updates for your social media channels becomes important, and here is where Buffer comes into the picture. Buffer is perfect for those with busy schedules as it lets you integrate multiple social media profiles into one Buffer account. It also schedule posts from several different accounts at once.


Lastly and most importantly, since you are too busy meeting your deadlines you might forget to take note of your budget.  So that you will not go bankrupt while you take care of your business, you can use NerdwalletThis tool helps you make important decisions regarding your spending powers.  It advises you when a purchase or investment is good or not. Since Nerdwallet relies on real-time data, you can be assured that its suggestions and recommendations come from valid sources.

There are many more tools available online that you can download and use for your convenience.  All these tools are just aids; it will not do everything for you.  Remember, you are the driving force of your career.  These tools are just available to give you better focus and direction so that you can achieve your goals sooner.

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