Quality content is crucial to enhancing your visibility. But spinning a quality content is not an easy task. It takes time, effort and some serious research. The sad news is that even the best content can receive very little views, making all the effort and hard-work a major waste of time.
But don’t worry! Repurposing is here to fight this dilemma for you. Repurposing is the process of recycling your content and turning it into different formats to reach a wider range of audience.
So how exactly do you repurpose your best content like a pro? Here we have shortlisted 5 killer methods to do so.
- Break it down into pictures
We live in an era of social media where the attention span of our generation is dwindling day by day. No matter how good a content is, the bottom line is – they give up after reading a sentence of two. Here, infographic comes extremely handing in spreading your word.
Especially the contents with plenty of statistics benefit from this as they are ideal for being turned into pictures. Moreover, graphics is the best way to break down complex information into a simpler one that people can digest without any difficulty. This can be shared on platforms like Instagram, Tumblr, and Pinterest where there is a guarantee of being noticed by a large number of people.
- Turn them into tiny little social media posts or facts
The presence of platforms like twitter make 140 characters post quite appealing to the eyes of the people. Put out your information in a quote-like manner with some catchy starting words, perhaps something like “Did you know?” or “You will be shocked to realize” and so on.
I don’t know about cats, but curiosity can definitely kill a human-being!
- Convert words into videos
Some people out there have no time for activities that require reading. And your ultimate goal is to reach everyone, even the laziest human-being out there, right? Go ahead and convert your information into a video conveying the message in a precise way. Youtube is accessible to everyone and you won’t have to spare another penny as it is free of cost so that’s a good place to promote your videos.
- Blogpost
Turn your content into a friendly blog post. Now you may ask “what’s the difference between a formal post and a blog post?’
The answer to your question is – tone! Blogs tend to convey the message in a very friendly and cool manner. This conversational tone makes the information easy and fun to consume. In short, they have a way of grasping their readers.
- Presentation
Presentation is the best way possible to present your information in a detailed yet simple way. You can give people the authority to view it at their leisure time. Who doesn’t like to go through slideshow every once in a while? Just make it a point to make it look interesting with pictures here and there.
I hope you find these tips helpful on how to repurpose your best content.